

The GiftPass App is a marketplace where users can buy, sell, exchange, and trade gift cards. It includes comprehensive API integrations, a scalable microservices architecture, and was delivered within a tight 3-month timeline to disrupt the US gift card market.
Key Challenges
Comprehensive Marketplace: Building an MVP that allows users to buy, sell, exchange, and trade gift cards via an iOS app and an admin web panel.
API Integrations: Implementing Blackrock Giftcard API for branded gift cards, Stripe API for payment processing, Plaid API for account validation, and Twilio API for SMS-based phone verification & BlackHawk API for gift cards.
Scalable Architecture: Developing a microservices-based architecture to ensure the app can scale seamlessly as the business grows.
Rapid Delivery: Delivering a robust and functional MVP within the client’s 3-month timeline, enabling a fast market launch.
Highly Competitive Market: Disrupting the massive US gift card market, where a significant number of unused cards lie dormant in households.
No Tech/Product Team: Building the startup idea for a client who lacked a technical team.
Future Scalability: Ensuring the platform supports growth and additional features beyond the MVP stage.
Complex Integrations: Integrating multiple APIs for payments, verification, and gift card issuance.
Our Contribution
MVP Development: Built a comprehensive marketplace MVP that allows users to buy, sell, exchange, and trade gift cards via an iOS app and an admin web panel.
API Integration: Implemented Blackrock Giftcard API for branded gift cards, Stripe API for payment processing, Plaid API for account validation, Twilio API for SMS-based phone verification, and BlackHawk API for gift cards.
Microservices Architecture: Developed a microservices-based architecture to ensure seamless scalability as the business grows.
Timely Delivery: Delivered a robust and functional MVP within the client’s 3-month timeline, enabling a fast market launch.
Market Disruption: Helped the client disrupt the massive US gift card market, addressing the issue of dormant unused cards in households.
Technical Leadership: Provided the technical expertise and leadership to build the startup idea for a client who lacked a technical team.
Scalability Planning: Designed the platform to support future growth and additional features beyond the MVP stage.
Complex API Integrations: Successfully integrated multiple APIs for payments, verification, and gift card issuance.

